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Monday, May 18, 2015 from Jim's Marketing Blog
There’s a big difference between commanding people’s attention and demanding people’s attention. Allow me to explain. Demanding attention Most small business marketing is based on demanding attention. Think about it: ... -
Monday, May 18, 2015 from Online Marketing Blog
Why is Jägermeister the bestselling liquor brand that no one likes? Because it’s toxic taste is what sets it apart from all the other liquor choices behind the bar. The worst it tastes, the more people talk about it. That creates a uniqu...
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Monday, May 18, 2015 from MarketingProfs Daily: Social MediaYou've been told by "experts" for years that if you blog consistently, you will see truckloads of traffic, thousands of subscribers, and millions of dollars in sales. Here's the truth. Read the full article at MarketingProfs
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Monday, May 18, 2015 from NYT > Social MediaNeed a little extra encouragement to shape up in time for that wedding, class reunion or vacation?
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Monday, May 18, 2015 from Social Media ExaminerAre you active on multiple social platforms? Are you using your Facebook page to grow followings on other platforms? Promoting links to all your social profiles on Facebook lets your fans know where else they can find you. In this articl...
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Monday, May 18, 2015 from SocialTimes.comYou know your customers trust friends, family and peers more than they trust your brand, but do you know who they actually listen to online? If you are assuming that celebrity names and high-profile influencers garner your audience’s tr...
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Monday, May 18, 2015 from Social Media Explorer
Can you hear that? That’s the buzz of the Internet swarming around content marketing. The field is increasing so quickly that Google search results for ‘content marketing’ outnumber those of ‘Barack Obama’ by more than a third. Given its... -
Monday, May 18, 2015 from Social Media ExaminerDo you use LinkedIn to market your business? Interested in setting up a company page? LinkedIn company pages help build brand awareness by providing a channel to promote your products and services to customers and prospects. In this arti...
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Monday, May 18, 2015 from Mashable | The Social Media Guide » Social Media Feed
Facebook Messenger users can already video call, pay friends and chat it up with businesses. But they may soon be able to play games, too. Facebook has confirmed it is in talks with several developers to make games for Messenger. It's cu... -
Monday, May 18, 2015 from HootSuite Social Media Management
The way a government organizes its social media can have a substantial impact on security and efficiency. In this post, you’ll gain practical steps. You can also find... Read More The post How Innovative Governments Organize Their Social... -
Monday, May 18, 2015 from NYT > TwitterTalya Minsberg, a social media editor, describes one of The Times’s latest social experiments: using Snapchat to tell stories.
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Monday, May 18, 2015 from SocialTimes.comOrganizers and promoters of events are relying more and more on social media to get the word out, and event-management provider Maximillion prepared the infographic below to illustrate the increasing role of Facebook, YouTube , Google+...
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Monday, May 18, 2015 from Forbes - Social MediaJohn Deighton and Leora Kornfeld discuss three "rules of play" for advertisers who want to play with their brands.
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Monday, May 18, 2015 from SocialTimes.comFans of the popular Cooking Mama franchise have a new installment to try on iOS and Android devices, with Game Informer reporting (via Digital Spy ) that Cooking Mama Let’s Cook has come to mobile. Published by Office Create, the free-t...
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Monday, May 18, 2015 from WebProNews » Social Media
Sure, you may be qualified for that job you’re trying to land, but something you said on Facebook might turn off potential employers. This has been true for years, but companies’ reliance on social media to screen potential e... -
Monday, May 18, 2015 from MediaPost.com: socialThe Chief Marketing Officer Council is expanding its partnership with UNICEF's Global Innovation Center with the launch of a new global online community, CauseTech.net, where members can crowdsource and share ideas, inventions, products,...
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Monday, May 18, 2015 from NYT > Twitter“Hello, Twitter! It’s Barack. Really! Six years in, they’re finally giving me my own account.” — President Obama
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Monday, May 18, 2015 from Social Media News Headlines - Yahoo! NewsWell, as any good horror film producer knows, the best place to look these days is on Facebook and Twitter. The Z-list purveyors of schlock at Cannes Film Festival, hawking such memorable titles as "Jurassic Prey" and "Sky...
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Monday, May 18, 2015 from Social Media Today - The world's best thinkers on social mediaCurrent mergers and acquisitions related to the Internet of Things (IoT) continue to break records, according to the latest worldwide market study by 451 Research. Moreover, the applications for machine-to-machine (M2M) technologies are ...
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Sunday, May 17, 2015 from Forbes - Social Media
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Monday, May 18, 2015 from Social Media Today - The world's best thinkers on social mediaReddit, the online message forum, announced last week that it is updating its policies to curb harassment between users on its site. The decision follows Twitter’s roll-out of new anti-harassment tools this spring, and many consider the ...
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Monday, May 18, 2015 from Social Media Today - The world's best thinkers on social mediaI spoke to Scot Cottick, Senior Manager Social Media Marketing, Nissan North America, to discuss how the company approaches social and utilises the medium to best effect.
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Monday, May 18, 2015 from Social media strategy | Journalism.co.ukUse these tags and plug-in to optimise news articles for Twitter and Facebook
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Monday, May 18, 2015 from SocialTimes.comThe 2015 edition of Facebook’s @Scale Conference is scheduled for Sept. 14 at the San Jose Convention Center. The invite-only event is geared toward engineers who build applications and services at scale, for millions of users. The soc...
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Monday, May 18, 2015 from WebProNews » Social MediaOne of the most useful features of Facebook has always been Events. Even if you’re not the type of person to spend hours scrolling through the News Feed, commenting on posts, and liking baby photos – you probably use Facebook …
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Monday, May 18, 2015 from HootSuite Social Media Management
Customer personas are a hot topic in the marketing community; professionals in the field either love them or doubt their value. Usually, the attitude towards personas is determined... Read More The post Customer Personas: The Secret to C... -
Monday, May 18, 2015 from Social Media Today - The world's best thinkers on social mediaOn April 21st Google began to roll out the Mobile Friendly Algorithm update. This update is designed to reward sites that have a good user experience on mobile devices and penalize ones that don’t. Mobile traffic could be affected in tw...
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Monday, May 18, 2015 from VentureBeat » social
Until now, the company has been hosting invite-only short-duration beta weekends. Now anyone with a VR system can come in. -
Monday, May 18, 2015 from Social Media News Headlines - Yahoo! NewsOn Monday, US President Barack Obama sent his first tweet from his new Twitter handle, @POTUS.
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Tuesday, May 19, 2015 from NYT > Social MediaPosts from the 73-year-old senator from Vermont attract tens of thousands of likes and shares, and threads about him often break through to the home page of Reddit.
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Monday, May 18, 2015 from TechCrunch » SocialOn April 1st, Pinterest’s country manager in Japan Naoki Sadakuni got some of the engineering support he’d been wanted for a while. Five team members from Pinterest’s headquarters arrived to the company’s To...
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Monday, May 18, 2015 from Social Media News Headlines - Yahoo! NewsDo we detect some #POTUSTwitterSportsShade?
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Monday, May 18, 2015 from Forbes - Social Media
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Monday, May 18, 2015 from Forbes - Social Media10 awesome new mobile games to see you through the summer.
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Monday, May 18, 2015 from Social Media on Huffington Post
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Monday, May 18, 2015 from Social Media | Digital TrendsPresident Barack Obama finally has his own, personal Twitter account. His first tweet read “Hello, Twitter! It’s Barack. Really! Six years in, they’re finally giving me my own account,” The post President Obama now has his own personal T...
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Monday, May 18, 2015 from Social Media Today - The world's best thinkers on social media80% of success is just showing up. But is participating in something through social media really showing up?
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Monday, May 18, 2015 from SocialTimes.comFacebook IQ shared some tips for marketers looking to heat up their summer efforts on the social network. The infographic below revealed statistics including: 70 percent of Facebook users in 21 countries — Belgium, Canada, Denmar...
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Monday, May 18, 2015 from Social Media on Huffington Post
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Monday, May 18, 2015 from Social Media newsImages posted online depict the heartbreaking journey of the disease
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Tuesday, May 19, 2015 from NYT > Social MediaA post by the American Embassy in Haiti was met with criticism over such celebrity visits and frustration with the pace of rebuilding since the 2010 earthquake.
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Monday, May 18, 2015 from MediaPost.com: socialThe Challenge is a new social media contest that provides fans with the opportunity to support for their favorite golfer during the tournament while simultaneously benefitting charity. It lets them vote using Facebook and Twitter.
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Monday, May 18, 2015 from SocialMedia.orgJessica Schank helped build Barilla’s social presence from the ground up. In 2011, a representative from the company’s global headquarters in Parma, Italy, joined her to establish and grow their social platforms in the United...
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Sunday, May 17, 2015 from Social Media Today - The world's best thinkers on social mediaEverything we know about social media and social sharing is wrong. If you manage social channels you are doing it wrong, if you analyze social activity you are doing it wrong. Everything is wrong from the basics, because we don’t know ho...
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Monday, May 18, 2015 from SocialTimes.comFollowing the successful release of its 2-D/3-D animated messaging application for Facebook Messenger , PingTank officially released its stand-alone app for iOS users. With PingTank, users have access to hundreds of free animations (wit...
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Monday, May 18, 2015 from Social Media on Huffington Post
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Monday, May 18, 2015 from MediaPost.com: socialIf one or more European mobile network operators is serious about "bombing" Google to the negotiating table with ad-blocking software, it will only prove that the real ways to engage mobile users beyond just search are native and social.
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Monday, May 18, 2015 from Forbes - Social Media
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Sunday, May 17, 2015 from Forbes - Social MediaIn a world where smartphones have to appeal to the widest user base, how can innovative and arguably niche technology reach end users? Through the power of third-party case manufacturers. Here are three cases that I would say have chang...
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Monday, May 18, 2015 from Social Media News Headlines - Yahoo! NewsLast night was pretty silly with pop culture events. There was the big debut of Taylor Swift's cameo-heavy video, there was the Mad Men series finale, and of course a new episode of Game of Thrones. It gave away the end of Mad Men l...
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Monday, May 18, 2015 from Social Media on Huffington Post
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Monday, May 18, 2015 from Mashable | The Social Media Guide » Social Media Feed
Facebook's 1.44 billion users create hundreds of thousands of events on the service every single day. Those events range from small, private dinner parties to Burning Man-themed ragers with guest lists in the hundreds. As Facebook contin... -
Monday, May 18, 2015 from Marketing WeekAdidas has announced that it will retire its entire range of on field football boots as it readies a new line of products, set to launch on 25 May and appear at the Champions League Final.
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Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from News
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Monday, May 18, 2015 from Search Engine Land: News About Search Engines & Search Marketing
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Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from News
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Monday, May 18, 2015 from E-Retailers ArticlesThe two companies combined to generate an Internet Retailer-estimated $855 million in web sales in 2014.
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Monday, May 18, 2015 from Search Engine JournalHere is a recap of all the speakers on day 2 of Copyblogger's Authority Rainmaker 2015 conference. The post Recap Day 2: Copyblogger #Authority2015 by @dantosz appeared first on Search Engine Journal .
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Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from Forbes - Sales & MarketingOn the heels of downgrades across all three ratings agencies, McDonald’s (NYSE: MCD) is in market today with a benchmark offering of SEC-registered senior notes across five-, 10-, and 30-year issues via bookrunners BAML, Goldman Sachs, J...
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Monday, May 18, 2015 from News
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Monday, May 18, 2015 from E-Retailers ArticlesKering, whose brands include Gucci and Yves Saint Laurent, is suing the Chinese e-commerce giant in a federal court in New York.
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Monday, May 18, 2015 from GetResponse Email Marketing Blog
Over the years email marketing and organic search have always been amongst the most popular channels used by marketers to build their business online. In the latest Email Marketing Census from Econsultancy, they have also been named as t... -
Monday, May 18, 2015 from Marketing WeekAs consumers we are balancing so much in our lives. Work, home, family, sports, social, the quantified self. We are cramming more and more into our day. People are more and more restless trying to multi-task as much as possible - keeping...
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Monday, May 18, 2015 from News
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Monday, May 18, 2015 from Rakuten Marketing Blog
Welcome New & Notable advertisers to the network! This week we are excited to welcome newly launched Rakuten Affiliate Network advertisers iboats.com, Big Al's Pets, and UsTrendy. For a full list of new advertisers, check out our&nbs... -
Monday, May 18, 2015 from E-Retailers ArticlesSales on NordstromRack.com, the retail chain’s new online outlet store, increased 50% compared with last year.
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Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from E-Commerce Times
Walmart will be releasing its earnings report on Tuesday, and analysts are expecting hear a lot about the role of e-commerce in the current quarter, as well as an important factor in the company's growth strategy. One of things it's plan...
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Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from Search Engine Land: News About Search Engines & Search Marketing
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Monday, May 18, 2015 from Forbes - Sales & MarketingSir Richard Branson’s Virgin Group is aiming to win the inaugural season of the electric auto-racing series Formula E write Kate Hewitt, Katy Fairman and Christian Sylt. Since it was launched in September, Formula E has sparked interest ...
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Monday, May 18, 2015 from News
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Monday, May 18, 2015 from Jeffbullas's Blog
Animated explainer videos are popping up all over the place. No longer do you need a big budget and endless man hours to produce one. Today it is much easier. The high costs and long lead time associated with an explainer video used to m... -
Monday, May 18, 2015 from Internet Marketing NewsWatch
In the past year, there have been several new video creation programs released, such as: ■ VideoMakerFX , ■ Easy Sketch Pro, ■ Explaindio. These new tools have been widely accepted by the online marketing industry. In fact, they quickly ...
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Monday, May 18, 2015 from MarketingProfs DailyYou've been told by "experts" for years that if you blog consistently, you will see truckloads of traffic, thousands of subscribers, and millions of dollars in sales. Here's the truth. Read the full article at MarketingProfs
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Monday, May 18, 2015 from Home - SearchEngineWatchNow that mobile search has overtaken desktop, it's important to understand the differences: on mobile, shorter keyword counts have higher CTR, while longer keywords lead to increased CPC.
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Monday, May 18, 2015 from Forbes - Sales & MarketingVideoConsider it the ultimate in content marketing: Coca-Cola’s iconic 1971 TV ad, “Hilltop,” closed last night’s seven-year run of “Mad Men” on AMC. Digital consumption around the brand exploded by 991% (the equivalent of nearly two wee...
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Monday, May 18, 2015 from VR Marketing Blog
A new VerticalResponse for Salesforce is coming soon. In this post, we share a sneak peek at three of the features you can expect The post A New VerticalResponse for Salesforce is Coming Soon appeared first on VerticalResponse Blog . -
Monday, May 18, 2015 from Modern B2B Marketing | Marketo Blog
Author: Sesame Mish Companies are increasingly realizing the benefits of marketing automation. According to The SiriusDecisions B-to-B Marketing Automation Study, there are 11 times more B2B organizations using marketing automation than ... -
Monday, May 18, 2015 from Marketing Land - Internet Marketing News, Strategies & Tips
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Monday, May 18, 2015 from Search Engine JournalLearn five Instagram best practices by an Expert to build massive following and raving fans. The post 5 Instagram Marketing Best Practices to Build A Massive Following by @asksalman appeared first on Search Engine Journal .
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Monday, May 18, 2015 from E-Commerce Times
There's a lot of devalued sales jargon out there, but the phrase that makes me wince the most is "sales enablement." First, it's misleading -- there are lots of things that equip sales people to close deals, but when people say "sales en...
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Monday, May 18, 2015 from Search Engine JournalCustomization is the heart of any successful SEO Strategy. In our latest post from Brian Harnish, find out if you should customize your niche SEO Strategy. The post Should You Customize Your SEO Strategy for Specific Niches? by @BrianHar...
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Monday, May 18, 2015 from Digital Marketing MagazineCustomers are increasingly facing a tyranny of choice when it comes to content, bombarded from all sides by a sea of noise – from websites, to blogs, Twitter, Facebook and YouTube to name but a few. There are roughly 1.2 million ap...
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Monday, May 18, 2015 from Forbes - Sales & MarketingTechnology at retail and restaurants is providing a competitive advantage for Rebecca Minkoff, Panera Bread, AT&T, Tesco, Havaianas and others. It's improving service and customization while often improving costs for these firms.
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Monday, May 18, 2015 from Practical EcommerceWhen we launched Practical Ecommerce in 2005, our mission was to publish honest, transparent content that helped smaller ecommerce businesses. We did that initially through ...
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Monday, May 18, 2015 from Search Engine Land: News About Search Engines & Search Marketing
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Monday, May 18, 2015 from Email - ClickZAs retailers plan their sales for the upcoming holiday, what can they do to ensure relevant email marketing that doesn't seem to cheaply hop on the holiday bandwagon?
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Monday, May 18, 2015 from MarketingProfs DailyVideo can tell stories in a way no other type of content can. Here's a look at how videos can help you create a powerful brand story. Read the full article at MarketingProfs
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Monday, May 18, 2015 from VentureBeat » Marketing News | VentureBeat
VB WEBINAR: It’s no longer enough to have a mobile app. You need to know what you’re going to do with that app and how to monetize. But the KPIs you think you need might not be the actual KPIs that will keep your business in the green. -
Monday, May 18, 2015 from Home - SearchEngineWatchIgnoring link equity, mismanaging exclusions and failing to communicate with search engines are just three common - but easily-avoidable - mistakes marketers make regarding their SEO.
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Monday, May 18, 2015 from Mobile Marketing Watch
Amazon Web Services has just announced the launch of AWS Educate. In a world where everything — from marketing to education — is going digital, Amazon is certainly doing its part to keep progress pushing ahead. This program i... -
Monday, May 18, 2015 from E-Retailers ArticlesThe retail pizza chain is beefing up one of its largest revenue sources—selling equipment and supplies to franchisees—by deploying a new online ordering system for its North American network of pizza take-out restaurants.
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Monday, May 18, 2015 from VentureBeat » Marketing News | VentureBeat
VB EVENT: Bonin Bough set the bar for social media with Oreo's real-time "You can still dunk in the dark" tweet during the blackout at the 2013 Superbowl. -
Monday, May 18, 2015 from Marketing WeekAfter launching a major football boot campaign with “Haters” in January, appointing a new global creative agency in March and announcing a new strategy earlier this month, Adidas appears to be aware of the challenges it faces from compet...
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Monday, May 18, 2015 from Digital Marketing MagazineWe’ve all been there; heart in mouth and huge bulge in throat as it dawns on us we copied in the very person we were ranting about in a less than favourable email conversation. *Head in hands* So, imagine for a second if such heart...
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Monday, May 18, 2015 from BrandRepublic 2014 Home RSS FeedWacl, the women's advocacy club for the advertising and communications industries, is offering grants of up to £2,250 for role models identified through its annual award.
