Top 50 Advertising News & Stories - July 10
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Breaking News
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Jet2.com, the low-cost airline based in Leeds, is searching for an agency to handle its advertising account. Jet2 has invited four agencies to pitch for the business as part of a process that began in recent weeks. The agency Home, which...
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Omnicom has appointed Troy Ruhanen, an executive vice-president at the ad group, as the president and chief executive of TBWA Worldwide, replacing Tom Carroll.
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The UN LTD world cup is back with media firms tomorrow going head-to-head on the pitch aiming to be the Germany of media rather than Brazil. Or England. Or Australia. There's free booze too.
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Tipstone officially opened this week as Mi9 looks to expand its third party data partners.
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Victoria McKeown has resigned from Carat to join Atomic212 as ANZ head of media & operations.
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V/Line took home a Creative Effectiveness Lion at Cannes - our exclusive neuro analyses gives us the brain science bit on how Guilt Trips tapped into men's brains more than women's.
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Alternative media group Vice has snared a year long deal with Virgin Mobile to promote its 'Making Mobile Better' campaign.
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Digital powerhouse R/GA has quietly added ANZ Bank to its roster of clients as the agency continues its push into the Australian market.
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Hot on the heels of the strong show by ANZ’s outdoor campaign GayTMs at Cannes, The Locus Awards are returning to hunt out the best out-of-home work from the last 12 months.
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Some of the biggest names media from News Corp, Seven West Media, Foxtel, Disney, REA and Fairfax Media will eye each other off at PWC’s Entertainment & Media’s Outlook briefing tomorrow in Sydney.
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A month after the ill-fated appointment of a strategy boss who turned out to be a fraud, Myer has had another go with a more senior appointment – He's a marketer, and someone Bernie Brookes knows well.
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What's to debate? And why is everyone debating? Just ask yourself this simple question. Even if it were physically possible to do so, do you really think the Navy is going to allow some marketer to modify an aircraft carrier so it can ma...
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Bonhams, the auction house, has appointed Contagious London to help it become a bigger name in contemporary art sales.
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DLKW Lowe has picked up the £3.5 million advertising account for the bottled gas business Calor Gas following a competitive pitch.
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A campaign by the Singapore National Council On Problem Gambling hit a snag last night after Germany's routing of Brazil.
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The National Trust has brought its '50 things to do before you're 11¾' campaign to TV, the first television ad in the organisation's history.
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Cosmopolitan magazine is pitting Adam & Eve/DDB, Leo Burnett and Creature London against each other as part of a competition to create an emotive awareness campaign around "honour killings".
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In a classic and very funny implementation of the these-are-all-the-people-who-don't-need-your-product-which-is-exactly-why-you-do approach to marketing, BBR Saatchi & Saatchi Israel is out with a new ad for Coffee Shot. The ad is a rapi...
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On October 6 at the Union Square W in New York, the Marketers Summit will take place. The conference is inviting "weirdos, wiseguys, cool kids, misfits, movers, shakers, thought leaders and mind readers" to discuss such topics as ending ...
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So Greenpeace is out with with an emotionally powerful ad that takes issues with a deal Shell and Lego signed to sell the toy maker's products at gas stations in 26 countries. The ad centers on Shell's Arctic drilling and focuses on the ...
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Employing a hilarious approach to promoting its phone service in 16 other countries at no added cost, UK-based Three is out with a Wieden + Kennedy-created commercial in which a spokesman apologizes for "holiday spam." And we're all fami...
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Lucky Generals has been appointed to the Ren Skincare account, with its first brief being to launch the brand into Scandinavia.
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Ed McCabe wrote ads, he sold things.
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Team Sky encouraged its riders through targeted outdoor ads as the Tour de France cyclists passed through east London.
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Facebook takes its no-nudity policy very seriously—so seriously that one mom found herself banned from the network for 24 hours after posting what she thought was an innocent remake of Coppertone's original tan-line-revealing a...
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Coders are inherently creative and don't need to be partnered with art directors and copywriters, said Google Creative Lab's Steve Vranakis at a digital art exhibition at the Barbican last night.
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Renowned ad critic Neil deGrasse Tyson should really be the one reviewing Skyy Vodka's new ads from Venables Bell & Partners, but we'll fill in for him this time. The spots, which break Wednesday on TV, honor the brand's ...
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Dave Driggs struggled to hear the phone above the rain and whipping winds of a summertime storm climbing up the east coast last week. The Democratic Legislative Campaign Committee's national field director was in Miami, battening down th...
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China is a land of opportunity for brands. It's also prime territory for cross-cultural pitfalls, and many big companies have stumbled here. For your edification (and summer reading enjoyment) here's a few of the more noteworthy screw-up...
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Neymar, Brazil's injured star striker, was the player with the highest sponsorship value in the UK during the first three weeks of the World Cup, according to research from MediaCom's Business Science team.
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Neymar, Brazil's injured star striker, was the player with the highest sponsorship value in the UK during the first three weeks of the World Cup, according to research from MediaCom's Business Science team.
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A group of ad agencies have a very Brazilian solution for their country's loss of injured World Cup star Neymar, who was carried off the field on a stretcher last Friday. At Tuesday's semi-final game against tough opponent Germany, every...
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Like many kids growing up, I wanted to be a musician. And fortunately, I was lucky enough to have that dream come true. I loved the power of music. How it -- like great advertising -- could move, affect and engage an audience. But when i...
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After Amazon launched a special wearable technology area of the website, Cameron Day, the development director at TMS, examines why the reality has not yet rivalled the rhetoric.
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After Amazon launched a special wearable technology area of the website, Cameron Day, the development director at TMS, examines why the reality has not yet rivalled the rhetoric.
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Today we came across a spectacular example of forced perspective that just from the right angle makes you see a clear portrait in what actually is a pile of furniture and other household objects. The portrait is seen best inside of the f...
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Did you know that the first Imperial War Museum (IWM) was founded in 1917, while the First World War was still being fought?
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Did you know that the first Imperial War Museum (IWM) was founded in 1917, while the First World War was still being fought?
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The Advertising Association has revised its annual forecast for the UK ad market upwards on the back of strong TV and radio advertising in Q1 2014, in the latest AA/Warc Expenditure Report.
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The Advertising Association has revised its annual forecast for the UK ad market upwards on the back of strong TV and radio advertising in Q1 2014, in the latest AA/Warc Expenditure Report.
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Guardian News & Media, publisher of The Guardian, The Observer and theguardian.com, has reported underlying losses of £19.4 million for the 12 months ending 30 March 2014, and ongoing growth in digital revenues.
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Retaining the trademark 'Give me Red' tagline, Rediffusion Y&R creates a fresh campaign targeted at Eveready's young consumers..
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India is on the higher end of ineffective ad-spends count, says Nielsen. The global average is between 15 and 30 per cent..
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The mandate of the agency is to build the brand further strengtehning its position in the market it exists in..
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Digital Doesn't Matter: (and other advertising heresies) Will you look at that Åsk Wäppling is now listed as an author on Amazon... Ad Books: advertising books
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Samsung proves water resistance of the Galaxy S5 with guerilla stunt. Smart diving: Samsung is sending unsuspecting Swiss on a dive into the depths of Lake Zurich – and at the same time is propelling the success of its new Galaxy S5. Fol...
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3SG/BBDO Tunisia have created this app for Samsung Tunisia in collaboration with Tunisian Alzheimer Association, enlisting the skills of geriatricians and phone technicians to help patients and make life a little easier for all. Country:...
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Advertising Agency: MMB, USA Creative Directors: Jerry Cronin , Jamie Mambro , Fred Bertino Art Director: Steve Cady Copywriter: Ilan Frankel Agency Broadcast Producer: Jamie P. Mambro Chief Marketing Officer: Liz Vanzura Account Exec: S...
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Advertising Agency: MMB, USA Creative Directors: Jerry Cronin , Jamie Mambro , Fred Bertino Art Director: Steve Cady Copywriter: Ilan Frankel Agency Broadcast Producer: Jamie P. Mambro Chief Marketing Officer: Liz Vanzura Account Exec: S...