Latest and Breaking Social Media News and Top Stories - July 2
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Breaking News,
SocialBrief
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“We decided to move up market to replace and expand on the Salesforce for Google AdWords product,” says Aaron Bird, co-founder and CEO of the up-and-coming marketing analytics powerhouse. “We added a number of features so companies can t...
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The biggest difference between content marketing and advertising, though, is that one of the main principles of content marketing is getting out there and marketing the marketing, which isn’t something one would typically do with a tradi...
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Recruiting brand advocates and leveraging them as brand ambassadors is becoming an increasingly popular form of brand promotion. Word-of-mouth recommendations from family and friends continues to influence consumer purchasing decisions m...
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In every web development project, at some point, the designer and the developer disappear into their offices for a period of time and come out with some finished work. During that time, they are creating universes for their client, build...
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So how might one establish a relationship before talking business? Give away some advice for free, share resources, start conversations and don’t be all about yourself, your company and the cash. Respect the fact that people have more op...
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Kick-ass bloggers are clear on their expertise, niche, and passion. They don’t panic and lie awake at night trying to figure out their niche. They know they are the sum of all their experiences. They look at their professional and person...
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Most advertisers know that Facebook offers some impressive targeting capabilities. With around one fifth of the world’s population on Facebook, the reach is massive, to say the least, and combined with the granularity of Facebook’s user ...
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There are all sorts of untapped marketing benefits available through social media, and when you use it like you know what you're doing, you make yourself - and your company - stand apart from the crowd. Take a look at the B2B benefi...
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SEO has two main elements: on-page factors, which include site content, usability, and accessibility to search engines; and off-page factors, including the inbound links that influence the degree to which search engines think a site is i...
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Facebook will announce and discuss how the company financially did in the second quarter on this year in a conference call at 2 p.m. PT on Wednesday, July 23. Facebook’s recent quarterly reports have been pretty...
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An experiment Facebook conducted with some of its users two years ago has been getting a lot of negative attention in recent days after a paper about it was published. The company basically took about 700,000 users, and tested the …
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Don’t include your sales appeal in your error report. Your e-mail SIG is sufficient to convey who you are, your firm, and the solutions you provide. If and when you get a “thank you” email back from your C-suite target, you have the opti...
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If our lives aren’t unfulfilling enough with traditional advertisers telling us what we don’t need and cannot afford, we can count on our Facebook friends to reaffirm our feelings of inadequacy by convincing us that they do, ...
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The idea behind suggestive selling — or the add-on technique — is that once a consumer is committed to the initial purchase, an additional sale at a fraction of the original price is more likely. Suggestive sellers use positi...
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Click here to receive the Morning Social Media Newsfeed via email. Facebook’s New Type of Ad in India Lets Users Place a ‘Missed Call’ for More Information (The Next Web) Facebook faces several challenges in emerging markets. The c...
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The flying car is finally getting off the ground! Will pigs follow? Elliott Morgan looks at how close we really are to living in a Blade Runner universe. Yesterday, Elliott looked into fauxsumerism, the practice of looking at products bu...
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By Shyamantha Asokan NEW DELHI (Reuters) - With many Indians worrying about the threat of tough measures in their new government's first budget next week, a Facebook post suggesting the finance minister might be pondering less earth...
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(Reuters) - The British data watchdog is investigating whether Facebook Inc violated data-protection laws when it allowed researchers to conduct a psychological experiment on its users. A Facebook spokesman acknowledged that the experime...
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How can you leverage mobile to increase profitability for your company? Find out at MobileBeat, VentureBeat's 7th annual event on the future of mobile, on July 8-9 in San Francisco. There are only a few tickets left! After secretly exper...
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Authorities will question Facebook over an experiment in which the social network secretly manipulated the feelings of users to test their mood, officials said Wednesday. Facebook tampered with the system used to create news feeds for 70...
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First, the new Twitter profile page is made to look more like other social media sites such as Facebook and Google Plus. A large header that spans the top of your profile page can give your business a huge opportunity to promote your pro...
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Image: Mashable If you're seriously considering deleting your Facebook account, you're not alone Start typing in the letters "dele" into Google and you'll see "delete Facebook account" as a top suggestion. Whether it's to alleviate priva...
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We recently made a big change for all of our employees of Social Media Explorer | SME Digital. We completely abolished our vacation policy. That’s right, we just blew it up completely. There were a lot of reasons for this decision t...
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Do you want to promote your company’s mission and vision to your target audience? Are you wondering how to get the most out of your contests with social media? In this article you’ll discover how Intuit QuickBooks used social...
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The UK regulator responsible for enforcing the country's data protection laws has taken a keen interest in Facebook's psychology experiment, revealing on Tuesday that it's decided to launch an investigation into the controversial study. ...
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Perhaps taking a cue from Tumblr’s growing success, Twitter announced on June 18th that the web site, along with the Android and iOS Twitter apps, will now support animated GIFs. The announcement came, of course, via a tweet from Twitter...
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Do you want to make Facebook a profitable marketing medium for your business? Is Facebook bringing you the leads you’re looking for? A few simple tweaks to your Facebook marketing can bring in more business. In this article youR...
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Social media remains a popular medium for models to connect with their fans. After viewing this infographic produced by UK Models, it has become rather clear as to who is popular and admired among today’s general public. From Tyra Banks ...
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By Alexei Oreskovic SAN FRANCISCO (Reuters) - Facebook Inc wants its users in India to hang up on advertisers. The Internet social networking company is testing a new type of ad in the country that allows mobile phone users to click a bu...
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Social media is where public thinking happens. So if you want to be a thought leader, you must lead on social media. Lead not only on social media, but like the tree falling in the woods, if you want to be heard you’ve got to fall among ...
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Facebook identified 689,003 English speaking users to run a psychological experiment on, for the duration of a week. They began to manipulate the newsfeed of a group of these users to remove posts with a negative emotion attached to them...
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Facebook is facing more than just user backlash following news that the social network was purposely trying to manipulate user emotions during a 2012 experiment The Information Commissioner’s Office (ICO), a data regulator in the U...
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Every 60 seconds, YouTube makes an estimated $10,654.49; at least 1,388 channel subscriptions are formed; and 100 hours of videos are uploaded. Take a look at this infographic created by YouTubeDownloader illustrating what else happens i...
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The Internet is no stranger to niche social networking. The Yo app, which simply lets you send the message "yo" to your contacts, became an Internet sensation in a matter of days. So it may come as no surprise that there are now plans fo...
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How are the world’s biggest brands leveraging social marketing for business? That seemingly straightforward question has remained unanswered from a research perspective to this point. But a new study benchmarks the current state of socia...
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Good luck, Google+, on your 3rd anniversary. I really like you. For now, only because of your potential and because I am always trying to impress your dad, Google. But what I would really like is to love to spend time on Google+. To leav...
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5 guiding principles and a couple of handy online tools to guide your social media activity, and help you create a social media following that sticks. This group of people become an asset that continues to appreciate over time; as they s...
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Not long after announcing what’s going on with FbStart, Facebook offered an update on another f8 innovation: App Links. Through deeplinking technology, App Links eliminates the need for a mobile browser by connecting users straight...
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Traditional, trade, and professional industries often miss out on social media marketing due to misconceptions about the efficacies of social media netoworks, a lack of guidance, certain ethical restrictions, and overall uncertainty in h...
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Twitter Inc named Anthony Noto as CFO, putting the well-regarded former Goldman Sachs executive who led its successful November IPO in charge of finances. Twitter shares rose as much as 4.8 percent after the messaging service announced i...
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Vine added a new metric on Tuesday so users can see just how widespread their Vine creations actually are Vine videos now include a "Loop Count," a metric comparable to the "Views" metric used on other sites like YouTube. The count updat...
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Stocks that moved substantially or traded heavily Tuesday on the New York Stock Exchange and the Nasdaq Stock Market: NYSE General Motors Co., up $1.29 to $37.59 The automaker exceeded analyst expectations ...
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Facebook introduced App Links , an open, cross-platform solution for application-to-app linking, at its F8 global developer conference in San Francisco April 30, and the social network announced in a developer blog post Tuesday that mo...
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Since Edward Snowden leaked NSA files two years ago, information security has become a very important issue for both businesses and consumers. Cloud encryption software provider Egress Software Technologies , surveyed attendees at the la...
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The Mashable community flocked to the Royal Palms Shuffleboard Club in Brooklyn on Sunday to celebrate Mashable’s fifth annual Social Media Day . This year’s NYC event boasted hundreds of attendees throughout the afternoon an...
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Protesters gather outside Facebook's London office Tuesday.
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One of the most popular athletes in the World Cup has been Portugal’s Cristiano Ronaldo, despite his team’s elimination. That popularity is evident in Ronaldo’s Facebook page, which has passed singer Rihanna to become t...
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We received over 100 quality startup applicants to the MobileBeat Innovation Showdown, one of the highlights of VentureBeat’s seventh annual event on the future of mobile (next Tuesday and Wednesday, July 8 and July 9, in San Francisco)....
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SAN FRANCISCO (AP) — Twitter is hiring a Goldman Sachs executive as its new chief financial officer, continuing a shake-up that has led to the departures of several executives in recent months.
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Looking for a karaoke bar in Connecticut? You’ll have to head to New Haven, where Karaoke Heroes Co-Owner Andy Lebwohl and his wife, Carly, have found harmony with Facebook advertising to help spread the word about what they called the...