Hi there,
I've just read some quotes by David Ogilvy. Here's one of them.
“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. “
-David Ogilvy
Virtuoso Channel strives for a 'body copy' if not better then equal to the 'headline'.
So, we won't ever publish a page with a loudly headline e.g. "The Top 10 Violin Performances Ever", and you click, and what you see is а scraping amateur violinist playing a piece that is far away from his/her ability.
Best regards from
The Virtuoso Channel's Editor-in-Chief
